Potion London launched in summer 2016 with a range of supplements promoting ‘beauty from within’. The brand aims to make life easier and take the confusion out of food supplements by offering one-a-day solutions to common nutritional needs; the range has been specially developed by nutritionists to provide the optimum nutritional intake for each particular requirement.
It’s hard to write about a typical day as every single day is so different. That’s one of the things I love about working for myself – if I want to sit in bed and work all day I can (not that I ever actually do this – promise), and if I want to go on holiday at the drop of a hat I can as well (not that I actually do this either but it’s nice to know that I could).
The most typical day for me starts at 6am when the alarm goes off. I do a couple of social media posts for Potion and then drag myself to the gym. Mornings are my favourite time to exercise because I’m already in a spin or yoga class before I’ve properly woken up and realised what’s happening, and then when it’s over I feel great for the rest of the day. I’m trying to use more natural products to reduce the amount of chemicals I’m exposed to, so I use a home-made coffee scrub in the shower and use coconut oil or almond oil instead of body lotion before getting dressed.
Breakfast after the gym is usually something like eggs and avocado or a banana and peanut butter smoothie which I prepare while checking my emails and listening to BBC 6 Music on the radio. I will either work from home or take myself off to a café where the gentle commotion of customers lulls me into a deep concentration and stops me from being distracted by that block of cheese in the fridge that keeps calling out to me.
The morning will usually consist of responding to emails, following up with press, planning ideas for the future and taking online orders to the post office. My company is based in the UK but I’m amazed by how many overseas customers I have. My first ever orders through potionlondon.com were from Greece and USA. It’s so exciting to think that people so far and wide are discovering the brand.
I miss the social aspect of working in an office with lots of people so I try to schedule meetings, or coffee dates with friends most days to keep me sane. I usually arrange meetings in the afternoon – discussing brand collaborations, planning events or having strategy meetings with retailers. The UK department store Harvey Nichols launched the products exclusively when I first started the company, which has been amazing for getting the brand off the ground.
When I’m travelling to and from meetings on the bus or the tube, I try to use the time productively and read an inspiring book to give me the motivation to keep believing in myself and to stay focused on my goals, or read a book about nutrition. At the moment I’m reading “Gut: the inside story of our body’s most underrated organ” by Giulia Enders. It’s fascinating!
In the evenings I catch up with friends, go to French lessons, attend industry events or cook a healthy dinner (risotto or thai curry are particular favourites), and if my alarm is set for the gym the next morning I try to get to bed by 10pm (and maybe sneak in a bit of Netflix). The last thing I do before sleep is take the Potion London Collagen Boost capsules to prevent wrinkles and give me baby-soft skin…
Alexa Mullane | Potion London